ELMLAB Solution Series

ELM ANTS

Population Counting System, Crowd Monitoring System with IoT Analytics

Overview

A real-time decision support system that monitors signals from smart phones and devices in large area. This potentially gives new insights to crowd in large areas, providing analytics for retailers, advertisers, event organisers and Smart- and Safe Cities by counting the number of mobile phones in the area.

Using a variety of sensors based on software-defined radio, this location-based sensing technology is capable of:

  • measuring mobile signals transmitted over WiFi and cellular networks,
  • locating and tracking mobile phones, and
  • creating statistical maps based on this data.
Before Salient

Hand rolling code is fun sometimes, but not ideal for getting projects done quickly or allowing clients to maintain pages.

With Salient

Salient provides you a highly customized version of Visual Composer bundled with unique elements all available for use via the drag & drop interface.

Before Salient

Hand rolling code is fun sometimes, but not ideal for getting projects done quickly or allowing clients to maintain pages.

With Salient

Salient provides you a highly customized version of Visual Composer bundled with unique elements all available for use via the drag & drop interface.

ELM ANTS

Features & Specification

The solution consists of a package of sensors and monitoring software tools. Variety of sensors includes a combination of long and short range, indoor and outdoor, mobile and WiFi detectors to be located in selected spots to detect anonymous data transmitted over cellular and WiFi networks. Gathered data is then relayed to cloud-based servers through secure communication channels.

Crowd analytics is accessible through a password-protected web-based dashboard and made available for integration with 3rd party systems via APIs.

Analytics insights includes:

Footfall
Duration of stay
Returning visitors
Flow patterns and mobility
Tourist (nationality) rate analysis
Detection of approaching/exceeding limits on crowd size
Data analytics available in real-time and historical modes, providing trending analysis by the hour or customisable period of duration.

ELM ANTS

Potential Applications

From marketing to safety and security purposes, this location-based sensing is suitable for wide range of use-cases:

Big data analytics gives new insights to crowd behavior with the potential to improve retail sales, advertising, event management and crowd control.